At Parachute Marketing & Brand Management, we stand out as the premier marketing coaches for local, minority, small business owners. We understand the unique challenges you face, and our mission is to empower you with the marketing knowledge and tools needed to thrive.
What sets us apart is our personalized coaching approach, which is crucial for your business success. You have goals and we plan to help you achieve them.
Every business owner is unique. You may want 1:1 coaching, or prefer a collaborative learning environment with like-minded individuals. You may be somewhere in-between DIY Marketing and having a pro do the marketing leg work for you. Whatever your style, we have options to help you do better and be better. We offer:
At Parachute, we go beyond generic advice. Our coaches provide tailored guidance, ensuring that each session is a step toward your business goals. Join us on a transformative journey, where expertise meets individualized support, and let's navigate the path to your business success together.
Please reach us at info@parachutergv.com if you cannot find an answer to your question.
First, it’s important to set the company’s goals as this is always the foundation of the whole process especially when setting SMART team and individual goals.
Buy-in and collaboration are needed from the management team/individual departments.
Secondly, we need to consider what changes need to be made.
From there, we determine what resources are needed to achieve those goals.
We then “check the fridge” to see what you already have available by evaluating your past and current marketing activities and the valuable stories and testimonials to be told about you or your business. There’s no need to reinvent the wheel or look to new, shiny trends and tools when you possess some of those story-telling resources internally. Then, we prioritize and tackle mission-critical knowledge gaps and target those with training sessions.
Depending on what works best for the business and the resources available, we wash, rinse and repeat, and revise as needed.
100%
So much so that we offer a special pricing on all of our products and services to members of the McAllen Chamber of Commerce, women-owned, and veteran-owned businesses.
When they win, WE win!
We use a variety of metrics to measure the success of our marketing efforts, including website traffic, conversion rates, engagement on social media, and more. We also provide regular reports and analytics to our clients to keep them informed of their progress.
We start by getting to know your business and your goals. From there, we conduct research and analysis to determine the most effective marketing channels and tactics for your specific needs. We then create a customized strategy and work closely with you to implement and refine it over time.
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